AI is the hot topic — from personalized shopping, to healthcare, to autonomous vehicles, everyone is talking about the endless potential applications and where this technology will take us next. Advertising is no different.
As the industry shifts toward a community based ecosystem, we see an interesting intersection emerge with AI-driven creative data. But the question is, how do you leverage this new kind of data to better inform your ads and allow your campaigns to work smarter, faster, better?
Join leaders at Reddit and Vidmob for cocktails and conversation, and learn how to leverage creative data to drive better results with more effective creative decisions. Leave with a fresh perspective on how this can be applied to your brand.Â
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Beverages and light bites will be served.Â
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David leads the strategy and development of Reddit's burgeoning ecosystem of partners who are building solutions to drive performance at scale on the platform. Prior to Reddit, David lead teams across Product & Partnerships at Twitter, Snap Inc. & Tiktok.
David has a proven track record of advising advertisers, agencies and platforms of all shapes and sizes on how to leverage technology to reach their respective marketing goals and ultimately drive towards the bottom line.
In his freetime David loves spending time with his family, swimming and cycling. His favourite Reddit communities are r/Crappydesign & r/Cycling.
Stephanie Garofoli is the Vice President of Partnerships at VidMob where she leads the initiation, nurturing, and management of VidMob’s business relationships with major digital platforms. The Partnerships team at VidMob is responsible for driving mutual business impact with Facebook, Snapchat, Google, Amazon, TikTok, Pinterest and others. VidMob is the only creative partner to hold official badges across the entire ad ecosystem and is continuing to build out a best in class partner network.
Steph received her B.S in Business Management at Tulane’s A.B Freeman School of Business. Steph lives in New York City and enjoys traveling, tennis, and fly fishing. Steph is on the board of Americares, a global non-profit organization focused on health and disaster relief.
Jasmine Enberg is a principal analyst at Insider Intelligence, covering social media and the creator economy. Jasmine is a regular guest on Bloomberg TV and also appears on the BBC, CBS News, CNBC and NBC. Her analysis is frequently featured in publications including The New York Times, Barron’s, The Wall Street Journal and more.
